Marketing

How to Create a Professional Creative Portfolio…

If you’re freelancing, putting together a great portfolio is key to your success! Even if you only have a few projects under your belt, YOU can create one of those enviable, client-bating portfolios 🤩 ⚡️ Include the most important elements A portfolio isn’t just a collection of all your past projects. Add explanations to your …

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Improve Your SEO with Google Keyword Planner!

What is Google Keyword Planner Used For? What is Google’s Keyword Planner? The Keyword Planner tool is designed to help marketers discover important keywords and to find data for certain keywords like search numbers, competition, and ad pricing. If you have just begun your search engine marketing journey, a great place to start is with …

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How To Develop a Great Brand Strategy

Brand development is the process of creating and strengthening your professional services brand.  Let’s divide this into 3 main steps… ► Producing a brand strategy that aligns with your business objectives Ask yourself these questions – Who are your target clients? What are your target client’s perspective, priorities and needs? How are you different and why …

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A Complete Guide to TikTok for Creative Small Businesses in 2021.

If you haven’t yet started a TikTok account for your small business, today is the day! Not only is TikTok the fasted growing social media platform and app, but it also now has over 700 million active users. If that isn’t enough to make you curious enough to create an account, then carry on reading. …

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