Yes, freelancers do have more freedom, but are you ready for the responsibility of being self-employed? ⚡️Are you ready to step out of your comfort zone? Becoming a freelancer is like running your own business. You will be finding work, managing projects, and dealing with clients all by yourself. Are you ready to take in …
Are you ready for the responsibility of being self-employed? Read More »
If you’re freelancing, putting together a great portfolio is key to your success! Even if you only have a few projects under your belt, YOU can create one of those enviable, client-bating portfolios 🤩 ⚡️ Include the most important elements A portfolio isn’t just a collection of all your past projects. Add explanations to your …
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What is Google Keyword Planner Used For? What is Google’s Keyword Planner? The Keyword Planner tool is designed to help marketers discover important keywords and to find data for certain keywords like search numbers, competition, and ad pricing. If you have just begun your search engine marketing journey, a great place to start is with …
A strategy that’s built around targeted long term and short term SEO keywords can give your website a major boost! 💥 What are Short Tail Keywords? 1-2 word phrases that have high competition in search engines and a lower probability of conversion. What are Long Tail Keywords? 2+ word phrases that have lower competition in …
7 steps you NEED to take before launching a product or service…🌟 ► Define Your Target Audience This is critical because the language, channels and information you use to communicate need to be effective. Clearly defining your target audience gives you direction in your marketing, facilitates more consistency and allows you to authentically connect with …
If you’re like many new entrepreneurs, you’ll be fired up about your business idea and eager to launch your company! BUT, you have to be prepared… Avoid these common business mistakes! ► Not Having a Business Plan Do not make the mistake of not having a plan. It doesn’t need to be long or even …
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Brand development is the process of creating and strengthening your professional services brand. Let’s divide this into 3 main steps… ► Producing a brand strategy that aligns with your business objectives Ask yourself these questions – Who are your target clients? What are your target client’s perspective, priorities and needs? How are you different and why …
SEO planning is important because things change SO quickly! If you’re not monitoring it, you won’t react fast enough to change. But HOW? ► Review Core Metrics and Goals The first step with any strategy is to set goals. Without it, you won’t have a clear understanding of where you’re going, what you want to …
If you haven’t yet started a TikTok account for your small business, today is the day! Not only is TikTok the fasted growing social media platform and app, but it also now has over 700 million active users. If that isn’t enough to make you curious enough to create an account, then carry on reading. …
A Complete Guide to TikTok for Creative Small Businesses in 2021. Read More »